Born in Jamaica and raised in England: The journey of Evadney Campbell

Media access remains a persistent challenge for Black communities in England. Despite advancements in digital platforms, Black voices often face systemic barriers in visibility, representation, and funding within mainstream media. Opportunities to tell their own stories — with accuracy, depth, and ownership — remain limited. This makes independent platforms and strategic media partnerships not just important, but essential.

Evadney Campbell’s life journey from Jamaica to England at the age of 11 was a study in contrasts. Her early memories of a joyful childhood in Jamaica were juxtaposed with the socio-realities that she faced in England. It was during her adulthood that she became aware of race relations, a reality that not only shaped her determination to succeed but also fueled her commitment to empowering others.

With a remarkable career in journalism at the BBC, Evadney Campbell had the privilege of exploring the world of academia. “My journey took an interesting turn when I was introduced to the University of Bedfordshire by a former colleague of mine who was also a lecturer at the same institution. At that time, I was already a lecturer at the London College of Communications, a part of UCL…”, she said.

During her time as a BBC journalist, she passionately advocated for greater diversity and inclusion, particularly in academic settings. “I felt the need for inclusion at the University of Bedfordshire, where most home students are from low-income families.”

Photo of Evadney Campbell

The Influence of Personal Connections and the Pursuit of Opportunities

Evadney Campbell recognises the profound impact of personal connections and influences in accessing opportunities. As an inspirational figure, Evadney advocates for Black people’s representation within the media industry.

“I’m getting into a lot of positions and opportunities from the people that I know, which is a real shame for us as Black people and as minority individuals. Unless you know people who have influence or access, opportunities remain limited “, she expresses. “I’m grateful to those who help me during my journey…”, she added.

The Legacy of the Windrush Generation: A Continuing Struggle

As a descendant of the Windrush generation, Evadney Campbell passionately believes in the importance of understanding the experiences of those who arrived in 1948 to help rebuild the country. She explains, “The struggles of this generation and their descendants are still prevalent, particularly concerning racism and discrimination.” While some aspects of these challenges have evolved, issues related to discrimination persist.

A New Dawn: Hope in the Younger Generation

In the face of persistent challenges, she finds hope in the younger generation. “…with the wealth of available resources currently, aspiring young journalists can make a huge difference, overcome barriers and make their mark in the media industry…”, indicated Evadney.

A New Dawn: Hope in the Younger Generation

In the face of persistent challenges, she finds hope in the younger generation. “…with the wealth of available resources currently, aspiring young journalists can make a huge difference, overcome barriers and make their mark in the media industry…”, indicated Evadney.

Essential Skills for Aspiring Media Professionals

Evadney Campbell’s status as an award-winning media trainer and owner of Shiloh PR https://shilohpr.com/ underscores her expertise in the field. She imparts valuable insights into the essential skills that aspiring media professionals should develop. She places great emphasis on curiosity and an interest in people, noting that everyone has a unique story worth telling. Furthermore, Campbell underlines the significance of integrity, stating, “I respect people’s stories and believe in the importance of integrity. These are essential qualities that every aspiring journalist should embody.”

Meet Malu – Chef, Entrepreneur, and Heart Behind Ruby’s

Born in Kinshasa, the bustling capital of the Democratic Republic of the Congo, Malu moved to London as a child and has called the southeast of England home for the past 17 years. It’s where he built both his family life and his dream — Ruby’s, a restaurant named after his daughter.

“I’ve dedicated a large part of my life to cooking. It’s my passion,” he says. “Most of my happiest childhood memories are tied to cooking for my family.”

Though his professional journey included running multiple businesses in England — even a car repair shop — Malu always came back to the kitchen. Cooking wasn’t just a career option. It was the dream.

When Ruby’s was founded, his daughter was just about to be born — a time filled with uncertainty and excitement. “It was challenging… starting a business and preparing for a child at the same time,” Malu recalls. “But we’re a family-run place, and we’ve managed to find our rhythm.”

He reflects on his youth in London, remembering the long periods spent wondering what path to take. The answer came in the form of food, family, and a quiet fire that still drives him. “Every day, I go home tired, but I’m already thinking about tomorrow — the dishes, the people, the next moment.”

Ruby’s isn’t just a restaurant. It’s a story of resilience, roots, and real passion — served daily. “Here, we serve the African, Caribbean, Polish, and other communities.”, he indicated.

Here, we serve as well the African Caribbean and Polish community and more.

At Ruby’s, we are successfully trying to be inclusive and slowly but surely, we have started to gain the trust of the Lutonians.

Interview with Noelette Hanley Chief Officer of Luton Irish Forum.

Luton Irish Forum supports the Irish community in Luton to reach their full potential by providing welfare, social, cultural, and volunteering opportunities.

Learn more about Luton Irish Forum, Visit Luton Irish Forum Website